ATP Science
+24%
increase in conversion rate compared to the previous monthly average
+73%
increase in product subscriptions
Performance supplement brand ATP Science was already operating at a massive scale. Yet, their clunky eCommerce store was letting them down for their B2C channel. So, how do you elevate a brand to where it deserves to be digitally?
Move to Shopify Plus.
01 / 04
ATP was receiving customer complaints about the clunky website experience. And they were losing sales due to slow page load times.
Ultimately, ATP’s website wasn’t doing them proud and their team was finding it extremely hard to update. We were tasked to conduct a full review of their tech stack and make recommendations that would allow their online store to integrate with current business software and systems.
Taking ATP from their old build to a new Shopify Plus website opened up immediate brand value. Increasing site speed was one of the priorities. Following that, we created tailored UX to reinforce ATP’s position as an expert in natural, high-performance health products.
Simple and streamlined, ATP’s new tech stack delivers a far more efficient experience. We integrated their ERP for real-time data, Klaviyo for email automation, customer support via Gorgias and ReCharge for subscriptions.
Our team implemented the following strategies to enhance the user experience and inherently increase website performance.
Personalised customer experiences
UX and region-specific functionality were key,from directing customers to the right regional site to ensuring an intuitive buying journey every time.
01 / 02
Taking ATP from their old build to a new Shopify Plus website opened up immediate brand value. Increasing site speed was one of the priorities. Following that, we created tailored UX to reinforce ATP’s position as an expert in natural, high-performance health products.
Simple and streamlined, ATP’s new tech stack delivers a far more efficient experience. We integrated their ERP for real-time data, Klaviyo for email automation, customer support via Gorgias and ReCharge for subscriptions.
Our team implemented the following strategies to enhance the user experience and inherently increase website performance.
Personalised customer experiences
UX and region-specific functionality were key,from directing customers to the right regional site to ensuring an intuitive buying journey every time.
One simple move
“We were hesitant to leave our web development team. Even though the site was slow and clunky, we had a really great relationship with them and they always bent over backwards to help us. This meant we were extremely picky when we interviewed what felt like over 100 agencies to develop our new website. Arkhi stood out to us because they were down-to-earth and transparent.
Toni Doidge, ATP Science Co-Founder
Whatever the challenge, our team can help you. Start talking to us today.
