Elite Eleven
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Already killing it at the game, Elite Eleven completely dominated the Australian sports-leisurewear market in the 2023 BFCM sales*.

How Elite Eleven Spends Less & Makes More
It’s official. After a massive 2023 BFCM, Elite Eleven have mastered their eComm approach. They’ve honed their channel mix, captivated their market and optimised their spend. How?
Two words: strategic leverage.


Elite Eleven
View websiteHow Elite Eleven Spends Less & Makes More
It’s official. After a massive 2023 BFCM, Elite Eleven have mastered their eComm approach. They’ve honed their channel mix, captivated their market and optimised their spend. How?
Two words: strategic leverage.

Already killing it at the game, Elite Eleven completely dominated the Australian sports-leisurewear market in the 2023 BFCM sales*.


Striking while opportunity is hot
After working with Elite Eleven for nearly three years, they had all the tools needed for growth. An effective ad strategy (tick). A solidly performing eComm experience (tick). A seamless tech stack (tick). But everything in theory gets you nowhere without action →




Arkhi = Everything eComm, in one place
Arkhi was EE’s go-team. We delivered digital solutions with agility and responsiveness to EE’s market opportunities. From UX to UI, digital marketing, content and growth strategy, we were EE’s multiskill eComm partners.
Scaling with ads
Ad optimisation is the perfect example of real-time leverage in action. We continually tested EE’s creative, pushing the highest performing into main campaigns to be tested at scale. All the while regularly meeting with the team to check in and strategise.
We also measured and monitored both platform ROAS and overall MER to ensure every single dollar was delivering the return it should be.
Shopify POS
Opening their own retail space with us was a painless process. And each store they added boosted their brand awareness and brought real, authentic growth.
Website maintenance
It’s no small feat to stay the market leader. We kept the website performing at 100%. To help, we implemented Searchspring to create a fast and intuitive search and browsing experience for their customers.
Tech stack guidance
We also worked with our partners to create epic customer experiences:
- Tapcart – to create an app providing special early access to sales for their most engaged customers
- Loop Returns – for seamless online returns
Blackout sale
EE needed a trusted partner that could help them dominate BFCM. And we delivered with strategy, digital marketing hype campaigns and website updates that saw results skyrocket.
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